Accelerate the transformation
Welcome to Epiroc's Brand Manual
You have now accessed the portal of the Epiroc brand guidelines. We have tried to make a portal that is easy to use, that is always up to date, and have new examples for you to use.
If you have any comments or input please go to the Contact section and reach out to us!
At Epiroc, our brand is more than just a logo or a color palette—it’s the sum of every experience people have with our company. It reflects who we are, what we stand for, and the value we bring to our customers, employees, future talent, investors and society. A strong and consistent brand helps us build trust and loyalty, differentiate ourselves in the market, and reinforce our purpose: Accelerate the transformation.
This Brand Manual is your guide to ensuring that everything we communicate—visually and verbally—aligns with our identity and strengthens our global presence. It provides clear direction on how we present ourselves, helping us create a unified and powerful impression at every touchpoint.
But a brand is only as strong as the people who bring it to life. That’s where you come in. Every interaction, message, and visual element contributes to shaping Epiroc’s reputation. By following these guidelines, you play an essential role in making our brand consistent, credible, and impactful.
Let’s work together to keep Epiroc’s brand strong and inspiring—because when we communicate with clarity and unity, we amplify our impact.